Department of
Marketing

Marketing Department
• Undergraduate Homepage
• Information for Prospective Students
• Major Overview
• Course Requirements
• Business Admission Requirements
• Academic Map
• Changing Majors
• Academic Policies
• Request a Business Graduation Check
• Contact Us

Major in Marketing:

Marketing in today's economy involves product development, promotion, pricing, and distribution of items to satisfy the needs and desires of customers. As a marketing major at FSU, you will study topics including marketing strategy, consumer behavior, and market research techniques. Marketing graduates are employed by a wide variety of organizations from consumer products companies, to major retailers, to sports and entertainment firms.

For more information on a Major in Marketing, please contact Michael Hartline Chair of the Marketing Department.